Just got this for the Wii. My daughter (8-almost-9) loves it. I'm digging it too (although I haven't gotten to play it much). It's aimed at kids - I was wondering when the Sims franchise would do something like this.
It seems like it's for the same type of audience as Harvest Moon or Animal Crossing. Very high on the factor.
My only complaint is the load time. Too much load time. Load time is too long. Load time stinks.
It's like AC but with terrible load times and poor design. The 3D building tool might be cool except that it's hard to position pieces accurately due to a crap two-position zoom and the general inaccuracies of using the pointer. It's a bit buggy, in that I did a couple things out of order and the game just didn't anticipate it.
Why am I homeless? Why do all you motherfuckers need homes is the real question. They called it The Prayer, its answer was law Mommy come back 'cause the water's all gone